What is “fear of loss” and how is it used in MLM (Network Marketing),
Fear of loss is a sales technique used to persuade a person to buy, promote, use or enter a company. What happens is that a person will take some time to consider (think of the business or the purchase) the sales person will let him know that this agreement will not always be there if they do not move immediately.
In sales it is done in the same way “let’s see the best price I can get this TV for you”. Now if you make the purchase today I can save you this … but this is only available if you get the TV today. Now you think this is a big deal and you did not want to lose the deal so you bought it on the spot. The next day you could get the TV for $ 50 less in the same store at the special store price. LOL. Sales are a linguistic and psychological business and if you learn that you can make a lot of money and a lot of business.
An example of this is in MLM, some leaders are paid to join companies and bring their teams with them. They in turn turn to the leaders in their descending lines and promise them better positioning, for example the first line for the leader. Now the downline may want to consider the move to see if it’s good for them and for the team. Now the fear of loss triggers, the statements say that if you do not move position there may not be when you are ready to move, I have another leader in your downline who is ready to make the move but I wanted to give you the first I decline . :) look how it works. My belief is that if this is a great move it will always be great, it does not matter when you make it. This is if they had the best interest of your team members in their hands.
Another example is that you try to work with another leader in the same company and company and could say “it’s better for you to be registered with me” so I can work better with you and your team, if you do not you’ll be left behind in this business, you and your team will lose momentum. If you hear things like this you should run because this is not true. If these so-called leaders do this to you, they will do it to your entire team. Where do I come from, There are many other examples I can give you.
Ask yourself this question, if you had a serial killer at home, would you leave your children with that person, So why would you expose your team to people who have no moral or ethical business. MLM should be built on trust, honor and integrity.
If you are not building your business on this basis, then this sector is not for you. If there is trust and value in what you offer, those techniques of fear of loss are not necessary. They are “old school” methods and yes you will have a high closing rate but your conservation will not be there. These are some reasons why you see people on the net who claim that 95% of MLM people fail. The reality is that they do not fail, people stop because they should not be in the business. This is a business that you can build to gain long-term, do not use it as a quick enrichment scheme. If you invest in a franchise, you would do your research and make sure it is the right company with the right products for you, do the same when choosing an MLM business. Choose the right people to work with. Think of it this way, we all went to school and we had some teachers who did not like us and could not teach us. We did not stop doing research and we worked hard and we got the help we needed to pass the course. This is the same thing when it comes to your upline in your MLM business, look for the leadership you are looking for but do not leave. There are training systems out there to help all those looking to succeed in the industry.
I believe I have the right company and the right training to help people with a strong desire to succeed. The best part is that if you know your right company and lack a system for you and your team, this system and these activities will help you. If you’re struggling in this area, connect it to our system. Our training system will help you become the leader you know you are inside. Remember that there are people watching it happen, those that make it happen and those who wonder what happened. Make sure that you accept and we will see you at the TOP.